Gear Up for Game Day With Sports-Themed Displays

College sports season is almost here! While students, teachers and parents are getting excited to display their team spirit, now’s your chance to show them how to hit a fashionable home run. Read on for enticing game-day merchandising ideas that will make everyone want to get decked out and root for the home team.

 All-Star Outfits

Display all your team apparel and accessories in one place for customers to easily coordinate looks to support their favorite team. A curated display will show how clothing and hats with a team logo can be enhanced with earrings, bracelets and necklaces in matching hues.

 Coordinating Colors

Arrange jewelry and accessories by color so fans immediately recognize their home team when they enter your boutique. Use ZENZII’s Four-Tier Earring Rack to display earrings with the local teams’ two colors on alternating rows. You can also show customers how to mix and match bracelets in team colors with ZENZII’s Bracelet Bar.

 Easy Fan Favorites

For an absolute slam dunk, switch out your game day displays by season – football in the fall, basketball in winter and baseball in the spring. You can really drive home the message by incorporating home team logos, pennants, footballs, baseballs, or even sports-themed decorations from a local party store.

 Tailgating Essentials

Sometimes, the best part of attending or watching a game is the snacks! If your store carries home items, assemble a display to help customers find everything they need to serve munchies and look good while doing it. Wine tumblers and can coolers, serving pieces and grilling recipe books mixed with pops of team color jewelry, apparel and accessories create a one-stop shop for hosting.


As always, we’re here to help! Reach out to us if you need imagery, line sheets, or assistance creating a “Shop the Look” display for your store or online boutique.

Henry Tran